Google content network accept third party ads

Atlast Google accepted to help third party advertisers deliver advertising on their content network which results in a great benefit for the publisher too.

google third party ads logo thumb Google content network accept third party ads

The Google adsense official blogs says that Quality will remain their main aspect,which means only quality powerful proven vendors are certified for third-party ads.

Also one notable thing is that the third party ads will not have the text Ads by Google and the ads will open in new window.

These are the following parties supported by Google for third party ads

North America: Ad servers

  • DoubleClick DFA (www.doubleclick.com)
  • Mediaplex/ValueClick (www.mediaplex.com)

North America: Rich media

  • DoubleClick Rich Media (www.doubleclick.com)
  • Eyeblaster (www.eyeblaster.com)
  • EyeWonder (www.eyewonder.com)
  • Interpolls (www.interpolls.com)
  • Pointroll (www.pointroll.com)
  • Unicast (www.unicast.com)

North America: Research

  • Dynamic Logic/Safecount (www.safecount.net)
  • Factor TG (www.factortg.com)
  • IAG (www.iagr.com)
  • InsightExpress (www.insightexpress.com)

Also their will be no/less chance of risk with the malware as all third-party ads are checked for malware when they’re initially entered into our system.

If you are using Google adsense in your blog/web site then here is what you have to do :

  1. Opt into image ads – Currently, third-party ads are only available in image or Flash, so they won’t appear in text-only ad units.
  2. Enable advertisers to target your AdSense channels – Most advertisers who use third-party ads are brand-conscious. They prefer to specify websites where their ads will appear in order to optimize the targeting and effectiveness of their campaigns.
  3. Opt into placement targeting – Placement targeting will allow advertisers to target their ads specifically to your site.

Note : You can place the ad code of third party now but Google cannot guarantee the specific date/time when they will appear on your website.You can check out their FAQ section for more help.

Written by on May 20th, 2008

Self-proclaimed geek, editor of blogote, who loves all things tech.

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13 Comments



  1. i want to create my own webstie can you help me please.


  2. lol naah i was talking about the hovering thingy only ,earlier i thought it was gravatar but after hovering i figered it out :)
    so thats why haste is waste


  3. @ken-G – Siddharth is not talking about gravatar,Just hover your cursor to the commentator’s name you will come to know.

    And ken-G what happened,did you play with the adsense ?


  4. grr…. popstar u r making me crazy :D
    I am going to … laugh now lol :D
    p.s what plugin u used to show up the info of a commenter :P


  5. oops haste is waste .. i screwed up :) :(


  6. @Siddarth gravatar :) dude
    sign on gravatar and attach an image
    mhuhahaha i disclosed it earlier :P


  7. @Siddharth – If i reveal my strategy on which plugin i use then i won’t be ‘pop’ular :P

    Anywayz i will disclose about it soon!


  8. Nice :D
    I posted it first than u :P :mrgreen:


  9. @ken- G – haha… Siddharth is just a small kid trying to understand what a computer is :P


  10. @siddarth vs @RockStar
    hehe seems kinda posting competition in the same niche


  11. @Siddharth – I gave some external links unlike you :p


  12. Cool, useful info :)
    I am already at all of the links mentioned :)
    thnks man